Piemonte Fabbriche Aperte 2017
industries close to citizens
ComunicArch and Bellissimo have helped organise an initiative by the Region of Piedmont, opening 85 factory plants on the territory to the public.
On the 27th and 28th of October 2017, 79 industries of Piedmont — large international groups and small excellences — will open the doors of their factories for 85 special guided tours.
Automotive and design, agro-food and textile, aerospace and advanced services, mechanical and chemical — businesses from many different sectors applied to the first edition of Fabbriche Aperte, a prime example of the diversity that identifies the rich industrial production of Piedmont.
A unique opportunity for citizens interested in discovering the places where the production chain is shaped, and the past, present, and future of companies operating in Piedmont — a region known around the world for the quality of its manufacturing, and industrial innovation.
Building on the experience as creative partners of Open House Torino and Torinostratosferica, Bellissimo created the visual identity of the project and the graphic design of the website, further proving its strong connection to urban planning.
Our studio’s proposal aimed to mix specific elements of the Region of Piedmont’s public communication strategy with innovative aesthetic choices, including one-of-a-kind chromatic combinations, a modern layout, and a special treatment of all images.