Mobilcrab

bathroom pitch

For the Salone del Mobile 2014 in Milan,
Bellissimo started a collaboration with Mobilcrab, Italian firm specialized in bathroom furniture.

An afternoon open to international designers.

For over 30 years, Mobilcrab has been designing and manufacturing bathroom furnishings. The Brianza-based company is steadily among the top 10 brands in the industry: its products are recognised for the high quality of the materials and of the making, their functionality and their essential design.


For the first time in 2014, Mobilcrab exhibited its products in the Salone del Mobile event (8-13 April, Rho Fiera, Milan) with the goal of reaching an international target.


For the occasion, Bellissimo was entrusted with the brand communication strategy and organised an International Designers' Afternoon, open to industry professionals (hall 24, stand C01).


Foreign architects and designers presented their portfolio to the company, in view of new collaborations for the next collection. Below, some pictures of the afternoon.

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