Istituto Superiore Mario Boella
The Politecnico di Torino is home to an institute of technological excellence. The Istituto Superiore Mario Boella wanted to tell about its work in a video, showing the impact of research on people's lives and businesses.
Bellissimo conceived the institutional video, starting from interviews with researchers dedicated to practical innovations – often invisible but essential – with effects on all areas of common life: health, energy, mobility and telecommunications, as well as home, business and transport.
Hence, the decision to express this widespread role, not only presenting the institution but the daily situations in which it operates, through the images of companies and services actually assisted by the ISMB. A truthful and visually exciting approach.
The video is available on the institute’s website
The concept and the script are the work of Bellissimo / Luca Ballarini, as well as the production of the video. Directed by Gughi Fassino. Director of Photography: Tom Buzzi. Exclusive music: Fabio Barovero