Ballantine’s Finest Jazz Experience

ever drunk a music?

To connect Ballantine’s brand to a young and refined audience, Bellissimo created a series of jazz events looking after the smallest details.

Aiming at repositioning the scotch whiskey produced by Pernod Ricard towards a new consumer base, in 2007 Bellissimo organized and managed the image and the logistics of two events in Rome and Milan, creating an atmosphere inspired to the golden age of jazz music.